How do you Spell TransprOMotIonal?
Posted on Wed, Jul 20, 2011 @ 01:37 PM
How do you Spell TransprOMotIonal?
Stacks of marketing statistics point to the success of using transpromotional messages on transactional documents. Customized cross-selling on customer bills and statements can increase sales and boost customer satisfaction. But for the most part the benefits of "transpromo" have been limited to printed documents. Companies find that moving to transpromo strategies to a paperless approach typically requires different systems, additional resources and further investment.
As more and more companies join the paperless revolution the key to continued transpromo success will be the ability to bring the benefits of transpromo to cross media communications without the need to manage multiple technologies and services.
In today's info-intense world, it is no longer enough to confine transpromotional efforts to single communications channel...namely print. Transpromo strategies must also include cross media formats like email, social media and mobile communications as well. But developing a workable approach and managing diverse technologies and systems can be a daunting challenge. Everything from legacy print files to Facebook and Twitter feeds must now be part of the mix. How can you bring together the pieces and effectively consolidate your customer communications?
We put the OMI in transprOMotIonal!
Our Touch Fee Integration Methodology is changing the avant-guard of print communications into an online experience that transforms the paradigm of multi-channel customer communications. Rather than have to adopt and manage separate applications and approaches, we offer a singular approach that aggregates all of the channels and technologies into one service deliverable. Now you have a manageable and consolidated cross-media communications process that brings your statements, notices, invoices and other business related transactional documents into the 21st century.
Want to learn more? Contact us today to find out how we can help you leverage the value of transpromo across multi-channel customer communications.
