Manage your Communications in the Cloud
Posted on Tue, Aug 09, 2011 @ 03:34 PM
Manage your Communications in the Cloud
There is a lot of excitement about "Cloud Computing" these days, and for good reason. Cloud computing, also known as "software as a service" is a model for providing convenient, on-demand online access to a shared pool of computing resources. Those resources may include a number of things including servers, storage, and a variety of business applications.
Why the excitement? Cloud computing means that there is no software to install, no special hardware needed, and no development or capital investment costs. You pay for what you use and there is no need to build a better mouse trap...plain and simple.
Now you can manage your communications in the cloud. Think of the benefits. One place for your email communications, transpromotional documents, social media, and customer correspondence; all provisioned and released with minimal management effort or service provider interaction. Now you can increase capacity or add capabilities on the fly without investing in new infrastructure, training new personnel, or licensing new software.
Popular services such as Gmail and Flickr operate on a similar principle: Information is stored on the Web, where it is accessible from any machine, anytime. Utilizing a managed
communication service provider like
OMI will open up new mediums to deliver communications to all your constituents - members, customers, shareholders, alumni...you name it. You will also reach them in any medium - online, on paper, in social media; the options are limited only by your imagination.
The evolutionary shift toward cloud-based communications has just begun, and now is the time to act in order to stay ahead of your competition. And by switching from a fixed cost capital approach to a variable cost pay-as-you-go model you can invest in other areas of your business along the way.
Discover how managing your communications in the cloud can bring about bottom line benefits for your business little integration and lots of results.